Joi by Paola El Sitt
Paola El Sitt, a renowned Dubai-based Lebanese influencer and entrepreneur, embodies the epitome of creativity and empowerment. Her unwavering commitment to elegance inspire others to elevate their own standards, embracing a lifestyle characterized by indulgence.
Joi by Paola is more than a brand; it’s a testament to the belief that nutritious food can be both delicious and healthy!
Introducing Paola El Sitt
Paola’s journey as a leading figure in the fashion, beauty, and lifestyle industries is nothing short of inspirational. From her entrepreneurial ventures, including her signature fragrance line, to her latest endeavor, Joi by Paola, she underscores her unwavering dedication to innovation and excellence.
Her journey from a passionate influencer to a successful entrepreneur and influencer underscores her unwavering dedication to innovation, excellence, and empowerment in the fashion, beauty, and lifestyle industries.
Branding & Packaging
01. Clean and minimal
02. Premium design
03. Lovely product
⸺ Concept Creation
Worked with Paola to curate the culinary concept through customer behavior and market research.
⸺ Culinary Craftsmanship
Menu development, research & development, and recipe documentation by our team of international Chefs.
⸺ Brand Identity
Brand identity, creative direction, and brand packaging.
⸺ Route to Market
Strategizing efficient and effective market entry plans, ensuring successful brand launch in UAE and KSA.
⸺ Operations Management
Ensuring smooth and accurate brand onboarding across major aggregators in the target cities and efficient operational processes across all brand activities to maintain high standards of quality and consistency.
⸺ Marketing & Advertising
Brand launching campaign online and offline to ensure brand awareness, conversion, and sales.
